Actual Property Agent Coaching Program For RE/MAX Europe
Digitalizing A Actual Property Agent Coaching Program For RE/MAX Europe
We’re very happy that we selected eWyse as a companion for our long-term undertaking. The undertaking is a crucial funding in our processes and high quality growth, and eWyse met all our expectations when it comes to competence and communication. The staff was totally devoted to the undertaking, collaborative and clear, and established nice cooperation with our firm. The undertaking was completed on time, and we achieved glorious outcomes.
Stephanie Zeindlinger, Head of Regional Enterprise Improvement, RE/MAX Europe
Background
With over 50 years of expertise, RE/MAX is an actual property trade chief and an enormous world group. RE/MAX is altering and influencing the best way actual property is purchased and bought in Europe and the world.
With over 30,000 brokers in Europe, RE/MAX is a synonym for fulfillment and glorious actual property enterprise observe. RE/MAX Europe community is consistently rising. The reply to this development is investing in new strategies and superior coaching that equip RE/MAX brokers with the data and expertise to offer distinctive customer support and put the deal with clients’ wants.
In navigating the complexities of an eLearning growth undertaking with each conventional and agile elements, spanning over 250 deliverables, efficient communication with the consumer was the cornerstone of success. It is the sensible instrument that ensured we have now aligned expectations, tailored to modifications, and delivered outcomes that now resonate with their wants and objectives.
Mario Buljan, CEO, eWyse
Problem
Shopping for or promoting a property, for many clients, is an emotional determination that profoundly impacts their lives. Actual property brokers play a pivotal position on this second and are key to making sure that the method is skilled and pleasant for every buyer.
RE/MAX Europe acknowledged the calls for that rising applied sciences, buyer expectations, and market modifications place upon their brokers, in addition to the necessity to revamp present trainings and supply new coaching strategies. This has once more established RE/MAX Europe as a frontrunner in innovation and an organization that places a powerful emphasis on professionalism, coaching, and success.
RE/MAX Europe is current in over 40 European nations and counts over 30,000 brokers. To fulfill market circumstances and proceed to offer glorious service to their shoppers, it’s mandatory for brand new agent coaching to evolve with a view to present the absolute best buyer expertise, which within the context of actual property transactions means guaranteeing consumer satisfaction and elevating the service to a brand new degree.
All RE/MAX brokers have the chance to take part in quite a few dwell occasions, each on-line and offline, and regional and native workshops, the place they will study in regards to the new developments in actual property, construct their expertise, and join with their colleagues. Nonetheless, the brand new agent foundational coaching was primarily hosted as in-person workshops solely, presenting challenges when it comes to excessive prices, accessibility, time and journey effort amongst different components.
As well as, RE/MAX Europe produces their coaching content material in English, which then must be localized by all areas throughout their community, to go well with native languages and customs.
The reply to this distinctive set of challenges was the digitalization of present new agent coaching supplies and the creation of a translatable digital program appropriate for brand new brokers becoming a member of the community. Digital coaching options supply on-demand help to all brokers, no matter their location, which they will entry anytime and match into their schedules. This contemporary strategy additionally permits brokers to maintain up with the most recent applied sciences and implement them sooner of their work.
The problem was to create artistic programs that would come with efficient storytelling and interactive workouts to efficiently switch the mandatory data and maximally interact the learners. We completed this in environment friendly collaboration with the RE/MAX’s SME.
Tajana KovaÄŤević – Studying Architect, eWyse
Answer
RE/MAX Europe selected eWyse as their trusted companion for this vital, large-scale undertaking. eWyse’s expertise in delivering balanced blended studying helped decide quite a lot of finest practices from each worlds and create options tailor-made to the undertaking and consumer’s wants.
The undertaking lasted for one 12 months and required glorious communication, undertaking coordination, and planning from each side. Milestones, processes, and undertaking administration documentation have been established at first of the undertaking and adjusted because the undertaking progressed, with enter from eWyse’s and RE/MAX Europe’s Venture Managers.
A blended studying strategy, which included eLearning programs, face-to-face workshops, and webinars, was used to offer the brokers with high quality coaching and to attain the very best outcomes. The interactive face-to-face workshops have been created by RE/MAX Europe trainers, whereas the digital features of the coaching have been co-created by each events in a collaborative effort, leading to a complete and interesting studying expertise for brand new actual property brokers becoming a member of the community.
By the shut cooperation of an skilled Topic Matter Professional from RE/MAX Europe and eWyse’s Studying Architects, a digital data base was established for all brokers throughout Europe. Uncooked supplies have been offered to eWyse, and after an intensive wants evaluation, undertaking objectives and curriculum have been set and designed along with a number of suggestions rounds and enter.
Collaborating carefully with RE/MAX Europe Topic Matter Consultants, over 200 deliverables (eLearning programs, face-to-face coaching, and webinars) and supporting paperwork have been co-created, educating new brokers learn how to observe RE/MAX Europe finest practices and construct the gross sales expertise wanted to shut their first transactions. Interactive and sensible content material was included in eLearning programs and different deliverables, together with use-case eventualities, storytelling, partaking workouts, and studying from expertise. Structured and helpful coaching will make an affect on the careers and permit brokers to set their very own profession objectives.
Revamping of the coaching program included:
- Substitute of outdated data from present coaching and turning to new strategies, synthesizing the data, and presenting it in an interactive and interesting approach.
- Implementation of recent applied sciences with the intention of offering the absolute best consumer expertise, and quick access to coaching via the LMS platform.
- Altering the prevailing practices in actual property by setting new requirements targeted on gross sales tradition and buyer expectations, following the developments and calls for of recent clients and markets.
- Motivating the brokers to acknowledge the worth of steady training, encouraging development and growth.
- Establishing a brand new visible id in all academic supplies, shows, and different supplies that brokers put together for his or her work.
To make the coaching much more accessible within the largest RE/MAX Europe areas, along with the grasp English model, all deliverables have been translated and localized into six completely different languages. Translation was a collaborative effort performed by the RE/MAX areas, RE/MAX Europe and eWyse. Aided by enter from the RE/MAX areas, eWyse had the demanding process of localizing eLearning programs, and adapting the programs by adjusting the content material to suit the values and tradition of the target market. Coordination with the areas and with many stakeholders additionally required structured work, consideration to element, and thorough high quality management from eWyse’s Tutorial Designers, RE/MAX Europe, and the RE/MAX areas.
This undertaking was thrilling and difficult from the early begin to its finish – from arising with design concepts for the first pilot course to finalizing the final localized course variant. I imagine the whole eWyse staff discovered so much in regards to the significance of excellent communication and inventive collaboration with shoppers.
Karmela PeÄŤek, Senior Tutorial Designer, eWyse
Outcomes
Wonderful and frequent communication from each side, respecting the deadlines, the suggestions course of, and the implementation of the 3C Framework contributed to the success of the undertaking. Teamwork, mutual respect, and the deal with high quality resulted within the growth of high-quality coaching and the usage of the most recent expertise (comparable to 360-degree imagery).
With the digital coaching program, RE/MAX Europe managed to place itself as soon as extra as a pioneer within the trade and additional enhance enterprise processes.
Among the advantages of the undertaking embrace:
- Creating a brand new strategy to the coaching of recent actual property brokers.
- Spreading consciousness of crucial RE/MAX values, which is to offer the shoppers with top-notch service, and develop long-term and high quality relationships.
- Decreasing the prices of dwell coaching and occasions, and a long-term revenue from the digitalized content material (accessible in the long term to a lot of brokers in seven languages, with the potential to develop the coaching in different languages).
- Further price discount—manufacturing of recent coaching supplies or upgrading present programs made simple and based mostly on established designs, with simple add to the LMS platform.
- Maintaining with the modifications out there, studying on the go with out the necessity to set up dwell coaching.
It was an thrilling alternative for me to work with gifted e-Studying specialists to co-create interactive and interesting SCORM programs. As soon as an efficient workflow was established, we have been capable of create a powerful quantity of training supplies for our community, now utilized by hundreds of brokers throughout Europe of their native languages.
Stephanie Zeindlinger, Head of Regional Enterprise Improvement, RE/MAX Europe
eWyse
eWyse is an award-winning company, utilizing a novel methodology referred to as the 3C Framework to assist construct excellent eLearning programs that interact, entertain, and educate learners whereas serving to firms to achieve their goals. Let’s focus on your concepts!
